Susan J. Anthony formed Sawmill Marketing Public Relations in 1995, following a 20-year tenure with national marketing communications agencies, including Carton Donofrio Partners in Baltimore where she served as Executive Vice President, Director of Public Relations. Her broad public relations experience includes all facets of marketing public relations with a particular expertise in designing and executing media relations programs as key business development strategies. She has worked with clients in nearly every business category including business to business, consumer and professional services. Clients include national media relations programs for the Homestead Resort during the Salt Lake 2002 Olympic Winter Games; international law firms Morgan, Lewis & Bockius, Venable, LLP and Pepper Hamilton; Park Place, and Tanglewood Conservatories.
Anthony has a depth of PR experience in the energy sector including national and regional programs for Wärtsilä North America, South River Consulting, Castlebridge Energy Group and Pepco Energy Services. She has also provided crisis communications planning and media relations services for the family of Chandra Levy, crisis communications services for a Washington, D. C. headquartered nonprofit organization, regional and national media relations for Clark Turner Signature Homes episode of Extreme Makeover: Home Edition in Port Deposit, Md. and media training, media relations and speaker services for the plaintiff attorneys in the landmark intelligent design case, Kitzmiller, et al vs. Dover Area School District.
While at Carton Donofrio, she developed public relations creative strategies and also managed program implementation for clients including the American Occupational Therapy Association, the Maryland Department of Health and Mental Hygiene, Rubbermaid Commercial Products Division and Air Products. Her agency tenure also included Saatchi & Saatchi Business Communications where she served as Vice President/Group Manager. She led the agency’s public relations initiatives for Xerox Corporation, Du Pont Company and Standard Oil Company.
Additionally, she designed and implemented communications programs for Chase Manhattan Bank, Hathaway Shirts and Champion Activewear. She is a founding member of the Governor’s Commission on Women’s Health and serves as chair of the University of Maryland Baltimore County Resource Board, a member of the board of directors of the Greater Jacksonville Association and on the advisory board of Women Entrepreneurs of Baltimore.