May
26
Assignment Desks Look to Twitter for Updates During Crisis
ByAn interview with an assignment editor at KSDK in St. Louis highlights one reason Twitter is an important – maybe the most important – tool in the crisis communications toolkit. During a four-hour lockdown at Missouri University of Science and Technology on May 12 when a gunman appeared on campus, telephone updates were not easy to obtain, but the university’s stream of Twitter updates allowed the TV station to get the latest info and share the news with viewers.
For more details and to view the interview, check out the blog post by Andrew Careaga, director of communications for Missouri S&T.
