Posted by:
Buzz
| Comments
BALTIMORE, Md. (August 19, 2009) — Jeffrey A. Davis, partner with Baltimore PR firm Sawmill Marketing Public Relations, will speak on the topic of social media for public relations at two conferences this fall.
Davis will present the latest thinking on “Twitter and PR” at the 2009 SMEI Conference and Social Media Road Show, a national gathering of sales and marketing professionals presented by Sales & Marketing Executives International, Inc. Joining him will be an impressive lineup of co-presenters, including Gus Sentementes, technology reporter with The Baltimore Sun, Dave Troy of Roundhouse Technology, Steve Kruskamp of 1st Mariner Bank, Matt Goddard of R2integrated and Greg Cangialosi of Blue Sky Factory.
For more information on the
Social Media Road Show, September 25-27 at the Renaissance Baltimore Harborplace Hotel, visit the SMEI
registration page or go to
www.smei.org.
In October, Davis will present two workshops at the 32nd Annual Chesapeake Conference, the annual gathering of communications professionals sponsored by the Maryland Chapter of the Public Relations Society of America.
During a morning session, he will provide an update on the role of social media in traditional public relations programs. He’ll present a second hands-on workshop in the afternoon that will include a look at the “Sawmill Guide to Baltimore Media on Twitter,” recognized nationally as the most comprehensive list of its kind, now up to nearly 200 names.
For more information about PRSA and the Chesapeake Conference, scheduled for October 6 at the Sheraton Baltimore North, Towson, Md., visit the chapter’s Web site at
www.prsamd.org.About Sawmill Marketing Public Relations
Sawmill Marketing Public Relations, headquartered in Baltimore, is a Baltimore PR agency established in 1995 specializing in the development and execution of marketing public relations programs as business development strategies for business-to-business, business-to-consumer and professional services clients. The Maryland PR firm specializes in media relations, media training, crisis communications and social media. For additional information, visit www.sawmillmarketing.com.
Posted by:
Buzz
| Comments
Buzz had been stewing for the past week. Stewing that he lost both time and money, billable as well as oop. Stewing that he was an unwilling voyeur to a near day-long “insiders only” social media love fest. Stewing that, for the most part, he felt talked down to or talked around, dismissing or ignoring his own knowledge of and experience with social media.
So, what is the source of this week-long stew, you ask? Try the one-track June 12 BlogPotomac when at times, watching the flickering laptop screens was more interesting than listening to what was coming from the stage, with the exception of Shel Holtz and Ford’s Scott Monty who each offered valuable insights on their views, uses and thoughts on all things social media today as well as in the future. Thank you guys.
Overall the day for Buzz was relatively low energy, low interest and low value – yes, even at $95. An entire segment on personal branding? Come on. Others had a similar reaction, and it even carried over to the official Blog Potomac happy hour event.
As if to confirm this sentiment, event organizer Geoff Livingston announced that a third and final BlogPotomac will take place in October, and then five days later the Senior VP/Social Media at PR firm CRT/tanaka came out with this blog post with the headline: “Why a Final BlogPotomac: Social Media Really Is Dead.” Wow. Who knew?
Which got Buzz to thinking…as we see this shift to a new stage of social media with all the talk about ”rock stars” (yes, some actually say this!) and personal branding and how to handle this new-found ”fame,” why not develop and host a social media event that brings the conversation back to reality? Anyone out there want to join in?
Posted by:
Buzz
| Comments
We’re probably not going to see tweets like: ”Really nailed it with the driver, now thinking 7 or 8 iron,” or “Looking like this putt breaks left to right. Whaddya think, tweeps?”
No, the players at this week’s McDonald’s LPGA Championship in Havre de Grace, Md., (@McDsLPGA) won’t be tweeting on the course, but they’re getting a lot of attention – and encouragement from the top, including LPGA commissioner Carolyn Bivens – to continue engaging with fans before and after their rounds via Twitter.
We got a taste of their tweets last week when the State Farm Classic was played, and now we’ll get an insider’s view during their play just up I-95 at Bulle Rock. @AtlanticGolf (Sawmill client) is following all of them and we encourage others to do the same, as interaction between players and fans can only be good for the game! We counted 33 LPGA golfers on Twitter, including last year’s McDonald’s champion Yani Tseng, in photo, above (@YaniTseng on Twitter) who tells us via Twitter that she’s already had dinner with Taiwan Ambassador Jason Yuan and that Bulle Rock is in great shape, but watch out for the 4-inch rough!
Popular LPGA players on Twitter include Morgan Pressel (@MorganPressel), Paula Creamer (@ThePaulaCreamer), Michelle Wie (@TheMichelleWie), Natalie Gulbis (@Natalie_Gulbis) and Suzann Pettersen ( @SuzannPettersen)
For your convenience, here is a link to all the LPGA players on Twitter!
[Post republished with permission from the Atlantic Golf blog]
Posted by:
Buzz
| Comments
Here it is! “The Sawmill Guide to Maryland Media on Twitter” (2012 edition). In the spirit of social media sharing, Baltimore PR firm Sawmill Marketing Public Relations created this list in 2008, launched it on January 1, 2009 and has maintained it ever since.
Last update: May 15, 2012
Have Any Names to Share?
If so, let us know via email or comment at the end of this blog post.
Finally, if you would like to view all of these accounts in one location, follow Jeff’s list – http://twitter.com/#/list/contactjeff/baltimore-media — a cool way to see what ALL members of the Maryland media are collectively tweeting. Kind of a one-stop news channel and an especially handy way to follow a breaking news story and to get the collective tweets from all who cover the region!
Anne Arundel County
Eye on Annapolis – http://twitter.com/eyeonannapolis (John Frenaye)
WNAV – http://twitter.com/PKBNews (P. Kenneth Burns, Anchor/Reporter)
WNAV – http://twitter.com/1430WNAV (News)
Annapolis – The Capital
Bourg, Allison – http://twitter.com/abourg_Capital
McGehee, Laura Chase – http://twitter.com/LC_the_photog
Cox, Erin – http://twitter.com/CapitalCox (Healthcare/GA)
DeButts, Jimmy – http://twitter.com/jd3217 (Business)
Hartley, Eric – http://twitter.com/ethartley (Columnist)
Peters, Mike – http://twitter.com/CapitalMPeters (H.S. Sports)
Rawlyk, Heather – http://twitter.com/Rawlyk_Capital (Courts/Crime)
Reed, Tina – http://twitter.com/TreedinAA (Naval Acad., Ed.)
Sauers, Elisha – http://twitter.com/elishasauers (City Gov’t/Politics)
Wood, Pamela – http://twitter.com/pwoodreporter (Environ./Bay)
Woodards, Shantee’ – http://twitter.com/woo_sha (Business)
Capital Staff Newsroom – http://twitter.com/capgaznews
Maryland Gazette Newsroom – http://twitter.com/MDGazette
Baltimore Business Journal
BBJ – http://twitter.com/bbjonline (News)
Countryman, Wayne – http://twitter.com/WayneCBalt (Assoc. Ed.)
Dinkel, John – http://twitter.com/johndinkel (President & Publisher)
Gantz, Sarah – http://twitter.com/Sarah_Gantz (Reporter)
Griner, Nicholas – http://twitter.com/ngrinerphoto (Photo)
Haber, Gary - http://twitter.com/ghaber2010 (Reporter)
House, April – http://twitter.com/AprilHouse (Graphic Design)
Lambert, Jack – http://twitter.com/jplambert (Reporter/Researcher)
Proctor, Carolyn – http://twitter.com/cdog_ (Research Director)
Sharrow, Ryan – http://twitter.com/rsharrow (New Media Editor)
Sullivan, Joanna – http://twitter.com/joannasullivan (Editor)
The Sun
Adams, LeeAnn – http://twitter.com/leeann300 (Multi-Media)
Alatzas, Trif – http://twitter.com/trifalatzas (Head of Digital Media)
Ambrose, Eileen – http://twitter.com/eileenambrose (Personal Finance)
Anderson, Jessica – http://twitter.com/janders5 (Nights Reporter)
Assaf, Christopher – http://twitter.com/ctassaf (Photo/Video Ed.)
Arundel Sun – http://twitter.com/Arundel_Sun (AA County Bureau)
Badie, Jennifer – http://twitter.com/JenniferBadie (Education Editor)
BaltFindLocal – http://twitter.com/BaltFindLocal (Metromix)
BaltSunHealth – http://twitter.com/BaltSunHealth (Health Updates)
Barker, Jeff – http://twitter.com/SunJeffBarker (Sports)
Bowie, Liz – http://twitter.com/lizbowie (Education)
Bracken, Matt – http://twitter.com/mattbracken (Sports)
Brewington, Kelly – http://twitter.com/KellyBrew (Medicine/Health)
Broadwater, Luke – http://twitter.com/lukebroadwater
Brown, Matthew Hay – http://twitter.com/matthewhaybrown (Politics/Gov’t Ed)
Brown, Sloane – http://twitter.com/sloanebrown (Society)
Burris, Joe – http://twitter.com/patienceofjoe (Good Life)
Butler, Anica – http://twitter.com/AnicaButler (Crime News Editor)
Calvert, Scott – http://twitter.com/scottmcalvert (Maryland Scenes)
Catalini, Mike – http://twitter.com/mikecatalini (Multi-Media Content)
Cho, Hanah – http://twitter.com/hanahcho (Business & Workplace)
Cohn, Meredith – http://twitter.com/mercohn (Enviro/Health/Fitness)
Connolly, Dan – http://twitter.com/danconnollysun (Orioles)
Consuming Interests – http://twitter.com/ConSumInterests (Blog)
Corey, Mary – http://twitter.com/maryjcorey (Director of Content)
Dance, Scott – http://twitter.com/ssdance (Reporter)
Deal, Michelle – http://twitter.com/suntravelblog (Travel)
Dresser, Michael – http://twitter.com/michaeltdresser (MD Government)
Earley, Steve – http://twitter.com/stephencearley (Social/Mobile/Blog)
Fenton, Justin – http://twitter.com/justin_fenton (Crime)
Fritz, Ron – http://twitter.com/ronfritz (Sports)
Fritze, John – http://twitter.com/jfritze (D.C.)
Fuller, Nicole – http://twitter.com/nicoleatthesun (Reporter)
Gould, Steve – http://twitter.com/stevegould (Sports)
Green, Andy – http://twitter.com/andrewagreen (Head of Opinion)
Green, Erica L. – http://twitter.com/EricaLG (Education)
Hamilton, Bob – http://twitter.com/bob_hamilton (Photog.)
Hancock, Jay – http://twitter.com/jayhancock1 (Business Column)
Hensley, Jamison – http://twitter.com/jamisonhensley (Ravens)
Herman, Peter – http://twitter.com/phscoop (Police)
Hopkins, Jamie Smith – http://twitter.com/realestatewonk (R.E.)
Hubert-Allen, Olivia – http://twitter.com/hubertallen (Audience Engagement)
Jackson, Jerry – http://twitter.com/fotoj (Photojournalist)
Jones, Brent – http://twitter.com/bjones557 (General Assgmt.)
Jones, Dean Jr. – http://twitter.com/deanjonesjr (Sports)
Judge, Jay – http://twitter.com/jayjudge (Head of Visuals)
Kasper, Rob – http://twitter.com/robkasper (Food & Beverage)
Kay, Liz – http://twitter.com/lfkay (Reporter, Consumer Blogger)
Kelber, Sarah – http://twitter.com/realityck (Reality TV blog)
Kilar, Steve – http://twitter.com/stevekilar (Breaking and General News)
Klinedinst, Phil – http://twitter.com/philklinedinst (Copy Desk Chief)
Korman, Chris – http://twitter.com/ChrisKorman (Sports Content)
Linskey, Annie – http://twitter.com/AnnieLinskey (City Hall/Politics)
Maki, Justine – http://twitter.com/justinemaki (Home Page Editor)
Marton, Adam – http://twitter.com/adam_marton (Interactive Designer)
Maynard, Patrick – http://twitter.com/patrickmaynard (Producer)
Maza, Erik – http://twitter.com/erik_maza (G.A., Nightlife)
Maza, Erik – http://twitter.com/midnightsunblog
McIntyre, John – http://twitter.com/johnemcintyre (Night Ed.)
McNatt, Glenn – http://twitter.com/glennmcnatt (Opinion)
Mirabella, Lorraine – http://twitter.com/lmirabella (RE, Local Media)
Ratner, Andy – http://twitter.com/aratner1 (Features Editor)
Reimer, Susan – http://twitter.com/susanreimer (Columnist)
Rodricks, Dan – http://twitter.com/MiddayRodricks (Columnist)
Rosen, Andy – http://twitter.com/andyrosen (Content Editor)
Rosen, Jill – http://twitter.com/jillrosen (Features)
Rosenthal, Dave – http://twitter.com/readstreet (Lifestyle & Ent.)
Roylance, Frank – http://twitter.com/froylance (Science)
Scharper, Julie – http://twitter.com/juliemore (Maryland News)
Schmuck, Peter – http://twitter.com/SchmuckStop (Sports)
Sentementes, Gus – http://twitter.com/GusSent (Technology)
Shatzkin, Kate – http://twitter.com/Charmcitymoms (Parent/Family)
Siegel, Andrea – http://twitter.com/realwriter (Features)
Smitherman, Laura – http://twitter.com/lsmitherman (Head of MD News)
Sullivan, Steve – http://twitter.com/sullicom (Director of Multi-Media)
Sweigard, Pete – http://twitter.com/petesweigard (Audience Engagement)
Sun – http://twitter.com/BaltSunArts (Arts & Entertainment)
Sun – http://twitter.com/bmorecurrent (Blogs)
Sun – http://twitter.com/sundigitalsubs (Digital Subscriptions)
Sun - http://twitter.com/baltimoresun (News Updates)
Sun – http://twitter.com/baltsunlive (Live Events)
Sun – http://twitter.com/BaltSunSports (Sports)
Sun Video - http://twitter.com/baltsunvid (Images & Audio)
Sweeney, Gene Jr. – http://twitter.com/checkeredflag01 (Racing)
Van Valkenburg, Kevin - http://twitter.com/KVanValkenburg (Sports Writer)
Walker, Andrea – http://twitter.com/ankwalker (Business)
Wheeler, Tim – http://twitter.com/TBWheeler (Environment)
Williams, IV John-John – http://twitter.com/popcouturejjw4 (Pop)
Workman, Michael – http://twitter.com/michaelworkman (Director, Interactive Design)
Zurawik, David – http://twitter.com/davidzurawik (Television/Media Critic)
b
b – http://twitter.com/bthesite
Bartel, Jordan – http://twitter.com/jordanbartel (Asst. Editor)
Broadwater, Luke - http://twitter.com/LukeBroadwater (M.E.)
Case, Wesley – http://twitter.com/wesleycase (Presentation Architect)
Chapman, Alisia – http://twitter.com/alisiachapman (Managing Editor)
Krista, Brian – http://twitter.com/briankrista (Photographer)
Nelson, Christopher – http://twitter.com/cenelson08 (b the site)
Richardson, Marissa – http://twitter.com/wranglinrissa
Sapiro, Adam – http://twitter.com/asapadam (Production Editor)
Tallent, Anne – http://twitter.com/anne3000 (Editor)
Vensel, Matt – http://twitter.com/mattvensel (Sports)
Wong, Tim – http://twitter.com/twong911 (Art Director)
The Daily Record
Daily Record – http://twitter.com/mddailyrecord (News Updates)
Buck, Tara – http://twitter.com/tara_e_buck (Special Pubs Ed.)
Jacobs, Danny – http://twitter.com/TDRDanny (Web Editor)
Lash, Steve – http://twitter.com/Steve_Lash (Appellate Courts)
Mook, Ben – http://twitter.com/BenMook (Trial Courts)
Pyles, Alexander – http://twitter.com/aapyles (Gov’t Reporter)
Sauter, Jackie – http://twitter.com/jackiesauter (Web Editor)
Tousignant, Kristi – http://twitter.com/TDRKristi (Biz of Law)
Simmons, Melody – http://twitter.com/SimmonsMelody
Waldman, Ed – http://twitter.com/EdWaldman1958 (Managing Ed.)
Zilberman, Maria – http://twitter.com/mariazilberman (Business)
Radio
ESPN – http://twitter.com/ESPNRadio1300 (Sports)
WBAL-AM – http://twitter.com/wbal (Chris Beauchamp)
WBAL-AM – http://twitter.com/wbalradio (News Alerts)
WBAL-AM Angela Jackson – http://twitter.com/angielbaltimore
WBAL-AM Rob Lang – http://twitter.com/reporterroblang
WCBM Sean Casey – http://twitter.com/seanandfrank
WCBM Tom Moore – http://twitter.com/tommooreradio
WEAA-FM – http://twitter.com/talkshowguy (Anthony McCarthy)
95.1 Shine FM – http://twitter.com/951SHINEFM
98 Rock – http://twitter.com/98Rock
WLOY – http://twitter.com/WLOYLoyolaRadio
WMMX – http://twitter.com/Mix1065FM
WMMX Jojo and Reagan – http://twitter.com/JojoAndReagan
WPOC – http://twitter.com/LaurieDeYoung (Laurie DeYoung)
WRBS – http://twitter.com/AM1230WRBS
WRNR-FM – http://twitter.com/103WRNR
WTMD 89.7 FM – http://twitter.com/WTMD
WTMD 89.7 FM – http://twitter.com/AmyWoo (Membership Director)
WTOP 103.5 FM – http://twitter.com/MDNews_WTOP (Md. News)
WYPR 88.1 FM – http://twitter.com/wypr881FM
Midday WYPR – http://twitter.com/MiddayWYPR
1370 AM – http://twitter.com/davemchugh (Sports)
105.7 FM – http://twitter.com/1057TheFan (Sports)
105.7 FM Ed Norris Show – http://twitter.com/EdNorrisShow
TV
WBAL TV – http://twitter.com/wbaltv11
WBAL TV Court – http://twitter.com/wbaltv_court
WBAL-TV Beverly Epstein – http://twitter.com/bepstein11 (Assignment)
WBAL-TV Chris Dachille – http://twitter.com/WBALDash (Exec. Sports)
WBAL-TV Sheldon Dutes – http://twitter.com/SheldonDNews (Reporter)
WBAL-TV Donna Hamilton – http://twitter.com/hamiltonhabitat (Anchor)
WBAL-TV Nikole Killion – http://twitter.com/NikolenDC (Hearst Nat’l)
WBAL-TV Ava Marie – http://twitter.com/AvaWBAL (Weather)
WBAL-TV Lowell Melser – http://twitter.com/Lowell_Melser (Weather/Reporter)
WBAL-TV Lowell Melser – http://twitter.com/MelserWBAL (Weather/Reporter)
WBAL-TV Tony Pann – http://twitter.com/tonypann (Weather)
WBAL-TV Gerry Sandusky – http://twitter.com/GerrySandusky (Sports)
WBFF-Fox 45 Jon Conway – http://twitter.com/Conway45 (Photojournalist)
WBFF-FOX45 Candace Dold - http://twitter.com/candacedFox45 (Traffic/Entertainment)
WBFF-Fox 45 – http://twitter.com/loki_74 (News Producer)
WBFF-Fox 45 – http://twitter.com/FOXBaltimore
WJZ – http://twitter.com/cbsbaltimore
WJZ Marty Bass – http://twitter.com/mondobasso
WJZ Mary Bubala – http://twitter.com/marybubala (Anchor/Reporter)
WJZ Jeremy Freedenberg – http://twitter.com/jfreeden (Producer)
WJZ Weijia Jiang – http://twitter.com/wjzweijiajiang (Reporter)
WJZ Jessica Kartalija – http://twitter.com/WJZKartalija (Anchor/Reporter)
WJZ Adam May – http://twitter.com/adammaytv (Anchor/Reporter)
WJZ Susan Otradovec – http://twitter.com/otrados (Public Affairs)
WJZ Mike Schuh http://twitter.com/mikeschuh (Reporter)
WJZ Derek Valcourt – http://twitter.com/DEREKVALCOURT (Reporter)
WMAR-TV – http://twitter.com/ABC2NEWS
WMAR-TV – http://twitter.com/ABC2_ALERTS (Breaking News)
WMAR-TV Cheryl Conner – http://twitter.com/cherylconner (Reporter)
WMAR-TV Jamie Costello – http://twitter.com/jamiecostello2
WMAR-TV Charles Crowson – http://twitter.com/ccrowson016
WMAR-TV Wyatt Everhart – http://twitter.com/WyattEverhart
WMAR-TV Kelly Groft – http://twitter.com/kgroft (News Director)
WMAR-TV Jeff Herman – http://twitter.com/JPHerman (M.E.)
WMAR-TV Sherrie Johnson – http://twitter.com/SherrieNews (Education)
WMAR-TV Christian Keller – http://twitter.com/TV_Director (Director)
WMAR-TV Brian Kuebler – http://twitter.com/TVTerp (Sports)
WMAR-TV Roosevelt Leftwich – http://twitter.com/baldreporter
WMAR-TV Dave McHugh – http://twitter.com/davemchugh
WMAR-TV Christian Schaffer – http://twitter.com/chrisinbmore
WMAR-TV Joce Sterman – http://twitter.com/jocefromthenews
WMAR-TV Kelly Swoope – http://twitter.com/NewsSwoope
WMAR-TV Dan Taylor – http://twitter.com/dstaylo1 (AM Exec. Producer)
WUSA 9 TV Scott Broom – http://twitter.com/scottbroom
My24Network – http://twitter.com/my24baltimore
MPT – http://twitter.com/marylandpubtv
MPT Jeff Salkin – http://twitter.com/wallstreetweek
Magazines
Baltimore Magazine – http://twitter.com/Baltimoremag
Baltimore Magazine – http://twitter.com/maxthegirl (Max Weiss)
Charmed Magazine – http://twitter.com/CHARMEDMAG
Chesapeake Life - http://twitter.com/chesapeakelife
Lacrosse Magazine – http://twitter.com/clochary (Clare Lochary)
Maryland Family – http://twitter.com/Marylandfamily
Maryland Life – http://twitter.com/MarylandLife
Maryland Life – http://twitter.com/DanPatrell (Editor)
Smart Woman – http://twitter.com/smart_woman
STYLE Magazine – http://twitter.com/StyleMagazine (Brian Lawrence)
STYLE Magazine – http://twitter.com/Style_Maven (“LL”)
STYLE Magazine - http://twitter.com/StyleAve (Sarah Gilbert Fox)
STYLE Magazine – http://twitter.com/socialspeaking (Anne Boone-Simanski)
Taste of the Bay – http://twitter.com/TasteoftheBay
Urbanite – http://twitter.com/urbaniteMD
What’s Up? – http://twitter.com/whatsupmags
News Feeds/Online Pubs/Bots/Freelancers/Other
Afro-American http://twitter.com/afronews
Afro-American http://twitter.com/afronewsevents (Live Events)
Associated Press – http://twitter.com/apakell (Amanda Kell/Reg’l Ed.)
Associated Press – http://twitter.com/APBenNuckols (Ben Nuckols)
Armstrong, Mario – http://twitter.com/marioarmstrong (Technology)
Baltidome – http://twitter.com/Baltidome (Green News)
Baltimore Brew – http://twitter.com/BaltimoreBrew (Fern Shen)
Baltimore Eats – http://twitter.com/baltimoreeats
Baltimore Examiner – http://twitter.com/bmoreexaminer
Baltimore Examiner – http://twitter.com/CharmCitySean (Sean O’Donnell)
Baltimore Jewish Times – http://twitter.com/jewishtimes
Baltimore Jewish Times – http://twitter.com/BarbPash
Baltimore Jewish Times – http://twitter.com/neilrubin (Editor)
Baltimore Local – http://twitter.com/baltimorelocal
Baltimore News – http://twitter.com/Baltimore_News
Bmore Media - http://twitter.com/BmoreMedia
Bmore Media – http://twitter.com/BmoreMediaME
Bmore Media – http://twitter.com/julekha (Julekha Dash)
Capital News Service – http://twitter.com/CNSMd
Catholic Review – http://twitter.com/CatholicReview
Carol Sorgen - http://twitter.com/BaltimoreWriter (Freelance Journalist)
citybizlist real estate – http://twitter.com/JayRickey (Editor/Publisher)
City Paper – http://twitter.com/city_paper
Downtown Diane – http://twitter.com/downtowndiane (Ent/Food/Travel)
Exhibit A – http://twitter.com/ExhibitABalt (online law news)
Gazette – http://twitter.com/SarahBGaz (politics)
Inside Charm City – http://twitter.com/insidecharmcity
Investigative Voice – http://twitter.com/InvestigativeV (Stephen Janis)
Investigative Voice – http://twitter.com/BaltoSpectator (“Crime Writer”)
JHU Press – http://twitter.com/JHUPress
‘Maryland Moment’ – http://twitter.com/marylandmoment (Post Blog)
Maryland Morning – http://twitter.com/MarylandMorning
MASN Sports – http://twitter.com/kate_wheeler (M.E., Os Buzz Blog)
MD Politics Today – http://twitter.com/mdpolitics
MD Reporter – http://twitter.com/MDReporter (Editors)
MD Reporter – http://twitter.com/lenlazarick (Len Lazarick)
MD Reporter – http://twitter.com/meganpoinski (Megan Poinski)
Patch
North Baltimore Patch – http://twitter.com/Bmorejourno (Adam Bednar)
Patch.com – http://twitter.com/DougDonovan (Balto. & Harford Editor)
Patch.com – http://twitter.com/nickdimarco (Nick DiMarco, Timonium Editor)
Patch.com – http://twitter.com/TimoniumPatch (Lutherville/Timonium)
Patch.com – http://twitter.com/bpsears (Bryan P. Sears)
Patuxent Publishing
Managing Editor – http://twitter.com/sunjack (Jack Gibbons)
Maryland Family/Howard Magazine Editor – http://twitter.com/JenBroadwater
Social Media Editor – http://twitter.com/patuxentchuck (Charles Schelle)
Explore Baltimore County
General News – http://twitter.com/explorebaltco
Clary, Craig – http://twitter.com/ClaryBCSports (Sports)
Coffin, Nelson – http://twitter.com/CoffinBCSports (Sports)
Conlin, Brian – http://twitter.com/CTimes_Brian (Catonsville, Arbutus)
Fulbright, Lauren – http://twitter.com/Lauren_CTimes (Catonsville, Arbutus)
Thompson, Jay – http://twitter.com/PatuxentJay (General Assignment)
Worgo, Tom – http://twitter.com/worgobcsports (Sports)
Explore Carroll Co. – http://twitter.com/explorecarroll
Explore Howard Co. – http://twitter.com/explorehoward
Press Box – http://twitter.com/PressBoxOnline
Sher, Richard – http://twitter.com/richard_sher
Smart CEO – http://twitter.com/smartceo
Steiner, Marc – http://twitter.com/marcsteiner (Public Radio Host)
Washington Post Baltimore – http://twitter.com/Wapostbaltimore
Washington Post, Carla Correa – http://twitter.com/pinkgrammar (Social Media)
What’s to Eat – http://twitter.com/WhatsToEatBmore (Liz Stambaugh)
Posted by:
Buzz
| Comments
BALTIMORE, Md. (October 6, 2008) – AOEware, a Philadelphia-based software company that has created an online tool that bridges the gap between social networking and social computing, has selected Maryland PR firm Sawmill Marketing Public Relations for a national launch campaign to promote the company’s newest product BINDpoint, described as “instant messaging on steroids.”
While traditional chat systems focus on users connecting via peer-to-peer services, BINDpoint, a free 
service, provides people with the ability to connect instantly without needing to install and configure instant messaging software. Using just a web browser or supported mobile device, people can interact instantly with multiple online communities by way of its streamlined, non-intrusive interface.
Sawmill is implementing a comprehensive national and trade media relations campaign as well as a social media program that will include outreach to gaming, online and business communities.
About AOEware
AOEware is a software company offering a unique “open architecture” messaging platform that provides real-time communications without the creation of a “walled garden.” Its mission is to support the progression of social networking as it evolves into a world of social computing. The firm’s core product, BINDpoint, functions as an interactive communication and collaboration system for individuals, communities and commercial organizations. For more information visit www.AOEware.com
About Sawmill Marketing Public Relations
Sawmill Marketing Public Relations, headquartered in Baltimore, is a Baltimore PR agency established in 1995 specializing in the development and execution of marketing public relations programs as business development strategies for business-to-business, business-to-consumer and professional services clients. The Maryland PR firm specializes in media relations, media training, crisis communications and social media. For additional information, visit www.sawmillmarketing.com To read Sawmill’s blog on public relations trends visit www.sawmillpr.wordpress.com
# # #
Posted by:
Buzz
| Comments
BALTIMORE, Md. (September 10, 2008) – Jeffrey A. Davis and Susan J. Anthony, partners with Baltimore PR firm Sawmill Marketing Public Relations, will discuss practical public relations during a workshop sponsored by SMEI-Baltimore/Washington (Sales & Marketing Executives International, Baltimore/Washington Chapter) on Wednesday, Oct. 8, 2008 at the Loyola Graduate Center, 2034 Greenspring Drive, Timonium, Md.
The workshop, “Putting Practical Public Relations to Work for You in a Down Economy,” begins with networking at 7:30 a.m. The program begins at 8 a.m. and concludes at 9:30 a.m.
During the presentation, the Baltimore PR firm veterans will share the following practical tips and tools:
- How to use a press release – and resulting coverage – as a sales tool.
- What to place in your Web site press room – the first and oftentimes the only place the media looks.
- How a press release can become your most valuable search engine optimization (SEO) tool.
- What media relations techniques turn off reporters – and what works.
- How an economical use of the wire services can lead to widespread coverage.
- The latest on the low-cost social media and social networking techniques, such as blogs and Twitter.
- A new, free service used by PR professionals which informs you what stories the media are working on each day and what sources they need.
“We always enjoy opportunities to speak with organizations and their members about ways PR can add value to what they are trying to achieve,” said Davis. “The SMEI workshop is especially timely because during difficult economic times, the marketing budget is often the first expense executives look to cut, yet an effective use of public relations can help carry a company through a downturn and beyond.”
To register, email baltimore@smei.org or call 410-925-6005. Cost is $20 for members, $50 for non-members.
About Sawmill Marketing Public Relations
Sawmill Marketing Public Relations, headquartered in Baltimore, is a Baltimore PR firm established in 1995 specializing in the development and execution of marketing public relations programs as business development strategies for business-to-business, business-to-consumer and professional services clients. The Maryland PR firm specializes in media relations, media training, crisis communications and social media. For additional information, visit http://www.sawmillmarketing.com To read Sawmill’s blog on public relations trends visit www.sawmillpr.wordpress.com.
About SMEI
Sales & Marketing Executives International (SMEI) is the worldwide organization dedicated to ethical standards, continuing professional development, knowledge sharing, mentoring students and advancing free enterprise. For more information, visit http://www.smeibaltimore.org or call 800-999-1414.
# # #
Posted by:
Buzz
| Comments
We’ve been part of the Baltimore community for decades, handling community relations and media relations for our clients, and never before witnessed such a change in the local newspaper scene.
The Baltimore Sun: buyouts cause dozens and dozens of experienced news staffers to head for the exits, while the editors work internally on a late August/early September release of a ”re-design” expected to greatly reduce the space alloted for news. Already, readers have seen the elimination of a separate Business section. There’s more to come, sources tell us. Once household names, many reporters are taking on new careers (we know of a Pulitzer candidate turned inner-city kindergarten teacher). Who knows what the new Sun will bring, while the online version of the paper continues to see increases in visitors.
Meanwhile at The Examiner, they’ve switched to a Thursday- and Sunday-only home delivery schedule and 
introduced a competitive lineup of features that makes the tabloid-sized newspaper now appear surprisingly full of content: Credo, a page featuring a Q and A with an interesting local resident (the inaugural issue featured a Columbia, Md. native who is an astronaut); Green Scene, showing a company’s environmental innovations (have we got a client for you!); and Kudos!, honoring those residents who have achieved a special recogntion for their work or expertise. And there’s much more. If the paper can shake some of its startup ills (to begin with, way too many typos and factual errors by a young staff) it will continue to make a serious run at The Sun.
It’s tough times for the print newspaper, so the innovations – or missteps – here in Baltimore are sure to provide lessons for others.
Posted by:
Buzz
| Comments
Considering whether it would be a good idea to arrange a media training session for your company spokesperson? Then immediately click on this link featuring “The Economy? Words Fail Me,” Washington Post columnist Dana Milbank’s video recap of a press conference gone bad.
This is probably the most alarming example we’ve seen showing the dangerous mix of (a.) a well-meaning and educated spokesman who’s uncomfortable and not fully prepared, and, (b.) a member of the print media (armed with a cameraperson) on the hunt for a new and entertaining angle to a story.
There is no doubt about the expertise of interview subject and Harvard Ph.D. Phillip Swagel, the Treasury Department’s “sacrificial lamb” for an early July 2008 press conference about the economy. But some basic media training and interview preparation techniques could have made his day in the spotlight a little less painful to watch.
Posted by:
Buzz
| Comments
BALTIMORE, Md. – The current issue of the Baltimore Business Journal quotes Sawmill Marketing Public Relations partner Jeffrey A. Davis on the current PR strategy of Baltimore Mayor Sheila Dixon. Davis, a former newspaper reporter, said the mayor has handled herself well as she faces an investigation by the prosecutor’s office.
“One rule in crisis public relations is to announce the bad news yourself as quickly as possible,” Davis is quoted as saying in the Maryland business newspaper.
If you don’t announce bad news yourself, the media will find someone who will say something, and that source will not likely know all the facts or properly communicate your point of view, the Baltimore PR firm partner says.
The mayor recently employed a unique strategy by showing up unannounced at a happy hour function attended by members of the Baltimore media. See the PR Buzzsaw account of this crisis communications strategy here.
Sawmill Marketing Public Relations, headquartered in Baltimore, Maryland, is a Baltimore PR firm established in 1995 specializing in the development and execution of marketing public relations programs as business development strategies for business-to-business, business-to-consumer and professional services clients. The Maryland PR firm specializes in media relations, media training, crisis communications and social media.
The Baltimore Sun: buyouts cause dozens and dozens of experienced news staffers to head for the exits, while the editors work internally on a late August/early September release of a ”re-design” expected to greatly reduce the space alloted for news. Already, readers have seen the elimination of a separate Business section. There’s more to come, sources tell us. Once household names, many reporters are taking on new careers (we know of a Pulitzer candidate turned inner-city kindergarten teacher). Who knows what the new Sun will bring, while the online version of the paper continues to see increases in visitors.
introduced a competitive lineup of features that makes the tabloid-sized newspaper now appear surprisingly full of content: Credo, a page featuring a Q and A with an interesting local resident (the inaugural issue featured a Columbia, Md. native who is an astronaut); Green Scene, showing a company’s environmental innovations (have we got a client for you!); and Kudos!, honoring those residents who have achieved a special recogntion for their work or expertise. And there’s much more. If the paper can shake some of its startup ills (to begin with, way too many typos and factual errors by a young staff) it will continue to make a serious run at The Sun.
This is probably the most alarming example we’ve seen showing the dangerous mix of (a.) a well-meaning and educated spokesman who’s uncomfortable and not fully prepared, and, (b.) a member of the print media (armed with a cameraperson) on the hunt for a new and entertaining angle to a story.
