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Sawmill Marketing Public Relations, headquartered in Baltimore, Maryland, is a full service public relations firm offering social media, traditional media relations programs, crisis communications planning and execution and media training. MBE-09-043

Archive for community relations

BALTIMORE, Md. (December 3, 2012) — Susan J. Anthony, partner, Baltimore PR firm Sawmill Marketing Public Relations, has been elected to the Northern Baltimore County Arts Foundation (NBCAF) Board, established in 2006 to promote arts awareness and education in northern Baltimore County as well as to financially support an arts scholarship program for area high school students.

“I’m delighted to be involved with the NBCAF and to help them move their important mission forward,” Anthony said. “I hope to increase the Foundation’s awareness among other arts/cultural organizations through introductions and similar activities as a strategy to accelerate its growth.”

NBCAF key fundraising activities include the annual Dinner with the Artists and the Gunpowder River Artfest held each June.

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Categories : community relations, PR
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BALTIMORE, Md. (July 23, 2012) – Susan J. Anthony, founder and partner of Sawmill Marketing Public Relations, a Baltimore public relations firm, has been appointed to the board of directors of Single Carrot Theatre, an ensemble theatre company on North Avenue in Baltimore.

” I have been a season ticket subscriber, supporter, volunteer and even a participant in a recent Single Carrot production so I am delighted to now also be a member of its board of directors,” Anthony said.

Single Carrot Theatre begins its sixth season this fall with four productions,  including a world premiere of a play and a growing offering of special events and activities.

 About Sawmill Marketing Public Relations
Sawmill Marketing Public Relations is a Baltimore PR and social media marketing communications agency established in 1995 specializing in the development and execution of marketing public relations programs as business development strategies for business-to-business, business-to-consumer and professional services clients. The Maryland public relations company specializes in social media, traditional media relations, media training, and crisis communications. For additional information, visit www.sawmillmarketing.com

We are firm believers in the important role community relations has in an organization’s public relations program.  The issues, causes, activities and groups you support nearly always  communicate your company’s essence and values.

For example, the Parks and People Foundation is an organization that we have supported in a variety of ways for many years. We believe in what they do and what they stand for and want to do our part to help them fulfill their mission.  It’s that simple and also that important to us.

Our attraction to Mother Made was instant and compelling: helping single mothers to become entrepreneurs while also protecting our environment. The organization was created and is led by smart, creative, committed entrepreneurs — accessible, caring role models for the people they serve.

Their mission is to promote the financial independence and job training of low-income mothers/women in Baltimore by creating and selling products that reduce the impact of consumers on the environment.

We are looking forward to conducting social media workshops early next month — part of the job training curriculum the organization  conducts for the women.

We eagerly anticipate lending our expertise in ways we hope will help the organization to grow, which in turn will help more single mothers in Baltimore to grow as well.

In the meantime, we hope our readers will also help by donating whatever is possible to help fund critical job training activities.

After dinner at Petit Louis Bistro in the Roland Park section of Baltimore on Jan. 31, two women were confronted by a robber who got away with a purse. You could almost script the media coverage and quotes from customers and neighbors, as crime is relatively rare in that neighborhood. But not in this case, as one of the victims was Sally Michel, chair of the Parks and People Foundation, who did not want the incident to harm the reputation of the restaurant or her beloved Baltimore (click the invitation to read the quote).

To “make lemonade of it,” the Parks & People Board of Directors (I am one of the members) moved quickly to organize a “Fill Sally’s Purse” fund-raiser for Feb 28 when Petit Louis has generously offered to donate 20 percent of proceeds that evening to the Foundation. It also happens to be Sally’s birthday!

We’re proud of our long standing commitment to gladly providing services pro bono to a select number of nonprofit organizations that we fully believe offer the community the elusive “something special.” The Stoop Storytelling Series is one such organization.

They will be part of WOW and we urge anyone who has yet to see a Stoop show (they are almost always sold out) to see them at the Meyerhoff in early March. We bet you’ll  become a devoted fan as we are.

We like to believe that our community relations program is a model that other companies should follow in designing their own programs: support community efforts that reflect your own passions and do so with time, expertise and, of course, money.

For example, at Sawmill we have a passion for the area’s creative endeavors including The Creative Alliance, The Stoop Storytelling Series and the Single Carrot Theatre.  We willingly support them in every way possible and are enriched as a result which is an added bonus to any organization’s community relations program.

How is your passion reflected in your community relations program?

Categories : community relations, PR
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I’ll spare us the parade of trite sayings such as “it seems like only yesterday, blah, blah blah” about Sawmill Marketing Public Relations marking its 17th year in business. Instead, here are two of my high highlights as well as three maxims that I’m sure will guide us the next 17 years as they have since 1995.

High Highlight #1: No question..it’s when Jeff came on board and we became SMPR partners. A Public Relations professional to his core who has lead us in new directions…most notably/recently his expertise in social media…he is also a genuinely nice guy and good friend.

High Highlight #2: Being on site (and working around the clock day after day) for five weeks at the 2002 Winter Olympic Games in Salt Lake City where we represented a resort property that was an unofficial Olympic Village for Nordic ski and biathlon teams from around the world. It was a heady experience working with major national and international media on a daily basis and in close daily contact with athletes of that caliber.

Our Three Maxims:

  • Always Take the High Road. No exceptions, no detours.
  • It is a Small World. In large measure reputations rise and fall as a result of  this simple statement.
  • LOVE what you do or don’t do it anymore. A great day @ SMPR is when we get a “hit” for a client and/or we provide counsel that a client  recognizes as smart, insightful and new.

Thank you for your part in helping us to arrive at age 17 and for your continuing help to propel us to the next 17 years.

I’m perfecting my awesome swing for Tuesday’s sold-out ninth annual “The Brick Companies Classic” fund-raiser golf event hosted by Sawmill client The Brick Companies with proceeds going to their TBC Foundation.

It’s anticipated that the ninth year will be the charm and they’ll break the $1 million donation milestone. Since this is my first time swingin’ the old clubs at the event held at Queenstown Harbor, will this milestone-smasher simply be a coincidence or will my presence be, once again, over the top?

Fore!!!

BALTIMORE, Md. (September 21, 2011) – Sawmill Marketing Public Relations, a Baltimore public relations firm, has been selected by FCC Environmental, LLC, one of the world’s largest environmental services companies with an expertise in waste oil collection and processing, for a comprehensive awareness campaign for its first sustainable used motor oil recycling facility.

The campaign will include strategic message development, traditional media relations, website development and management, community relations, crisis communications planning and spokesperson training.

The $50 million facility, to be located in Baltimore, is the first of several used motor oil recycling operations planned by the company in the United States.

About FCC Environmental

FCC Environmental, LLC provides recycling services for the automotive, commercial and industrial sectors of the U.S. economy. Its service offerings include used oil collection and processing, collection and recycling of used oil filters and antifreeze, along with parts cleaner supply and service, plus field service activity and emergency response capabilities to support the requirements of its customers.

Headquartered in Houston, FCC Environmental has maintained a regional office and operation in Baltimore since 1950.  It has 38 branches and terminals throughout an 18 state operation, serving over 30,000 customer locations. It is a wholly owned subsidiary of Fomento de Construcciones y Contratas (FCC), one of the world’s largest environmental service providers with headquarters in Madrid, Spain. With more than 90,000 employees operating in over 50 countries, FCC was able to provide the financial capability and leadership to allow FCC Environmental, LLC to expand its service offerings. For more information, visit www.FCCenvironmental.com.

About Sawmill Marketing Public Relations

Sawmill Marketing Public Relations is a Baltimore PR firm and social media marketing communications agency established in 1995 specializing in the development and execution of marketing public relations programs as business development strategies for business-to-business, business-to-consumer and professional services clients. The Maryland public relations company specializes in social media, traditional media relations, media training, and crisis communications. For additional information, visit www.sawmillmarketing.com.