There is no need to be familiar with the subject matter of this interview to know that the reporter was well prepared, asked straightforward questions and conducted himself professionally while his interview source was ill prepared at best, visibly uncomfortable and abruptly left the room!
A partner with Sawmill Marketing Public Relations, Jeff has extensive expertise in corporate positioning and reputation management, particularly in media relations, media training, crisis communications and social media. Click here to read more about Jeff >>
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Susan J. Anthony formed Sawmill Marketing Public Relations in 1995, following a 20-year tenure with national marketing communications agencies. Click here to read more about Susan >>
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The crankier member of the Sawmill Marketing Public Relations team, Buzz has no shortage of opinions about PR and current events. Click here to read more about Buzz >>
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