Feb
01
Media Training Tip #11: Camera is Always Rolling
ByDuring our media training sessions we typically show examples of good and bad interviews to illustrate key points. Here’s a classic from television station KTVI Channel 2 in St. Louis that we should add to the mix! It features investigative reporter Elliott Davis confronting Joe Ortwerth, then-county executive of St. Charles (Mo.) County. Ortwerth didn’t take the “no comment” route, but instead chose a more bizarrre approach to “answering” the question! We first saw the interview a few years ago, but thanks to Ragan Communications (via Tripp Frohlichstein of Media Masters) for bringing it to our attention.
