Practical Public Relations Experience That Works For You

Sawmill Marketing Public Relations, headquartered in Baltimore, Maryland, is a full service public relations firm offering social media, traditional media relations programs, crisis communications planning and execution and media training. MBE-09-043
Apr
03

Media Training Tip #17: Prepare for More Than Just the Media Interview

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A media training session, especially one that takes a broad view of learning how to clearly, concisely and accurately communicate your message, can prepare you for important speaking opportunities beyond media interviews.

Consider a customized session when you have a critical internal meeting coming up, especially one that will include questions from your staff/employees; a major presentation to your board, key clients or prospects; or an industry event where your expertise will be in the limelight.

Practicing basic techniques such as bridging, flagging and counting in the context of your speaking situation, i.e., media interview versus major presentation or meeting, should be high on your “must do” preparation list.

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